Features
The app is a set of tools that share one thing: they all work on the text your shop is made of. Here is what is in it.
How does it compare with Translate & Adapt, Weglot and others?AI writing
Generate or improve any field, one at a time or for a whole shop. The prompt carries your own instructions, your glossary and — if you allow it — the product image itself.
- Six providers to choose from: Anthropic, OpenAI, Gemini, DeepSeek, Grok, HuggingFace
- Your own instructions per field, plus a shop-wide glossary
- Optional image understanding, so an alt text describes the actual picture
- Suggestions land in the field for you to accept — nothing is written behind your back
Translations and markets
The part most apps get wrong. Shopify stores a translation per language and, on top of that, per market — German for Switzerland worded differently from German for Germany. Both layers are handled.
- All published languages, plus market-specific overrides
- A save counts only when Shopify echoes it back — no silent no-ops
- Change a source text and the translation is re-made, not left stale
- Fill only what is missing across the whole catalogue in one run
- Translated URL handles, with the 301 redirect written for you
Bulk editor
A spreadsheet over your entire shop — products, variants, collections, articles, pages, blogs, policies, metaobjects and images — with only the cells you touched being written.
- Filter, sort and edit hundreds of rows at once
- CSV export and import
- Per-cell failures, so one refused field never loses the rest of your work
- An 'add the missing translations' pass over the current filter
SEO
A crawl of your own storefront rather than a guess from the database, and a report that filters out its own false positives.
- On-page report: titles, meta descriptions, headings, thin content, duplicates
- Broken internal and external links
- Redirect chains, derived from your own redirect list
- Indexability: what is excluded from search, and whether anybody meant it
- Sitemap control and IndexNow submission
- hreflang audit for multilingual shops
Answer engine optimisation
Search is no longer only search. This part is about what an AI assistant reads when a customer asks it about your products.
- agents.md and llms.txt, generated from your catalogue and kept current
- Structured data (JSON-LD) for products, articles, FAQs, videos and more
- Open Graph and Twitter cards, measured against what your storefront really serves
- Catalogue readiness: what is missing before the AI channels pick a product up
- Visits that came from an AI assistant, counted without cookies
Images and media
Alt texts are content too, and they are the text nobody writes.
- AI alt texts for product media, collection and article images
- Alt texts translated into every language like any other field
- Bulk upload with filename-based assignment to variants
- WebP conversion, gallery ordering, videos and 3D models
Navigation, metaobjects, theme text
The content that is not a product and that most tools stop at.
- Full menu editor: rename, reorder, re-nest, retarget — with translations kept
- Metaobject entries and their fields, translated
- Theme text and theme settings, per theme and per market
- Shop policies, pages, blogs and articles
See it on your own shop
The app installs into your Shopify admin and reads your catalogue. Nothing is written until you press save.
Install on Shopify