A tour of the app

The five main areas — Content, Bulk, SEO, Tasks, Settings — and where to find what.

The walkthrough for this topic is being recorded. Until then, the text below covers everything.

The main navigation

At the top of the app you will find five areas:

  • Content — the editor for every content type: catalogue (products, collections, subscription plans), online store (blogs, pages, policies, menus, metaobjects, filters, cookie banner), theme text, system text and direct translations.
  • Bulk — the bulk editor, a spreadsheet over the whole shop.
  • SEO — overview, analysis (page speed, crawl, hreflang), rankings (keywords, Search Console), linking (redirects, internal links) and technical (structured data, sitemap, IndexNow, AI search).
  • Tasks — everything running in the background.
  • Settings — AI access, AI instructions, glossary, SEO settings, plan.

Saving

Nothing is written before you save. As soon as you change something, Shopify's save bar appears at the top with Save and Discard. That applies to switches in the settings too: a change is a draft until you save it.

Single-language shops

If your shop has only one language, the app hides its language bars. Translate buttons stay visible but greyed out, with a note that a second language is needed — so you can see what would be possible.